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GOOGLE
Google IO Connect China

A GLOCAL DEVELOPER CONFERENCE
To amplify Google's local presence, we transformed the company's biggest annual two-day developer conference into a hyper-localized yet globally cohesive experience for 2,965 developers. In addition to the main program sessions, we imagined a "Chinese garden" inspired Sandbox demo zone, AI-powered accessibility experiences, and workshops reframed through cultural lenses like an AI penalty shootout using Cuju, an ancient Chinese sport. The results spoke volumes, with 97% attendee satisfaction, 4+M livestream viewers and 34.8M online engagements.






