For the first time in 2022, the UNITED IN JOY convention brought together the MINI Camp, and the BMW FAST START from 7 to 11 March in Toulouse at the MEETT. The event took place over five days with 1,600 guests, more than 70 BMW and MINI electric cars on trial, plenary sessions and static workshops to present all the news and products over four exciting evenings. The annual experiential rendezvous gathers dealers, interns, and partners to discover the evolution of the brand and the products to come. The five-day experience was filled with plenary sessions, talks, workshops, driving sessions, and entertainment.
5
Days
4
Evenings
70
Vehicles
1,600
Guests
