AUDITOIRE Paris is proud to have partnered with YouTube in organizing the brand’s 2023 festival at the Grand Palais Immersif.
YouTube invited its entire ecosystem, including creators, advertisers, and partners, to reflect on the past year and discuss the platform’s strategy, at the heart of the Creator economy. In total, over 1,200 partners gathered for a 3-day show, designed to be a true immersion into the YouTube universe: an immersive expo, important product announcements, must-watch trends in 2023, testimonials, and roundtable discussions with content creators.